Observatory of the Values of Strategy and Management

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Pierre GERMAIN

Directeur commercial et développement, Genève Aéroport

Pierre GERMAIN is graduated from EDHEC French business school, from University of Hartford (USA) and INSEAD executive education.

 After 8 years of consultancy in marketing and strategy for various industries he joined Geneva International Airport in the 90's as commercial director in charge of network development, marketing and communication, real estate and retail activities. A few years later he was also appointed chief financial officer until 2016. He has been very active in changing the airport into a commercial and profit-oriented independent public corporation and is today focusing on development of new commercial activities and sources of revenues, including e-business, passengers services, yield management, digital marketing and network connectivity.


Entreprises

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